
When you hear the word "ringly," some immediately think of "ring," the circular piece of jewelry that you wear around your finger. And, you wouldn't be too far off in thought if you did think jewelry: Christina D'Avignon, the founder of RINGLY, says that she founded the company to sell a smart ring that you wear on your finger to receive notifications (yes, the start of smart jewelry). In an age where smartwatches are abundant, and "hybrid" watches attempt to give us traditional timepieces with some "smarts" built in, the wearables market has yet to be exhausted. There's still an entire customer base out there that wants smart wearables that aren't watches or fitness bands, but bracelets, rings, and even smart earrings (if these aren't yet available). Wove has shown off a full-E-Ink smart bracelet, and Samsung has released its Charm bracelet for the world market, but few companies have thrown their investment behind smart jewelry outside of smartwatches and the usual fitness-centric sports bands.

Christina decided to release a smart ring when her company got off the ground, but she's now back to announce the Ringly Go, a smart bracelet that lets you maintain elegance and give your bracelet "intelligence" without compromising either for those who just find smartwatches too bulky and weighty on the wrist. The Ringly Go Smart Bracelet contains a full grain Italian leather base, reconstituted stone, and gives you activity tracking and notification alerts. D'Avignon says that Ringly now has partnerships with over 100 app companies such as Snapchat, Skype, Instagram, Twitter, eBay, Slack, Facebook, Nest, and even WhatsApp, among others, so that users have a good range of apps to draw from when customizing their notifications for the smart bracelet. The Ringly Go is said to provide 24-48 hours of battery life depending on usage, so how much or how little battery life you get will probably have something to do with the number of notifications you set up on your smart bracelet.
The Ringly Go comes in two different band options, the Black/Black and White/Blush model, and both will set you back $125 each. Upon ordering, Ringly will ship the Ringly Go in 1-2 business days. If you're interested, head on over to Ringly's website to have a look. Let us know if this smart bracelet is perfect for a special lady in your life.