I'm not sure exactly what it is (It doesnt appear to be Android Wear, as it is compatible with iOS), but you check it out at http://www.amazon.com/Martian-Watches-Notifier-Smartwatch-Packaging/dp/B00IGJ67R2/ref=sr_1_8?ie=UTF8&qid=1415569446&sr=8-8.
I've seen this one, actually they sell it at best buy. It's not supposed to look like a smartwatch but basically just provides notifications. I guess it's not bad if that's what someone is looking for...
This thing looks so cheap in person. I've seen it on display at Best Buy as well... took quick glance and didn't look back