Fitbit has said that it wants to build its own apps and infrastructure, and doesn't have the necessary capabilities at this point, but the company is working to that end. Fitbit just acquired Pebble last month, and the company has decided that, to borrow a phrase used by Lay's Potato Chips, "It can't buy just one." The company's latest acquisition is now for luxury European smartwatch maker Vector (yes, the Vector behind the Vector Watch).
Vector made an announcement in a statement on its own blog:
Today, we are happy to announce that the Vector Watch team and our software platform are joining Fitbit, the leader in the connected health and fitness market! We believe this is an important milestone as a moment when we will start building other new and amazing products, features and experiences, incorporating our unique technology and knowhow with Fitbit's experience and global community.
Our aim is to make our integration in the Fitbit family as seamless as possible with no impact on you, our customers. Our smartwatches will maintain functionalities and features...however, new product features (software and hardware) will not be added.
Vector is known for its Vector Luna and Vector Meridian smartwatches that provided 30-day battery life, among other things, but Vector never really had much success in the smartwatch market. The company was really the only smartwatch maker that maintained an interest in the Windows Phone platform, updating the Vector smartwatches to Windows 10. Even Doo for BB10 for BlackBerry devices gained Vector smartwatch support.
Fitbit may not have the infrastructure yet ("yet" being the operative word), but every great company starts somewhere.